A Brilliant Marketing Campaign?

"A Chicago area urology practice is promoting vasectomies by informing potential patients that if they get the procedure done right before March Madness, that they’ll be able to stay at home for a few days to recover and watch some of the games uninterrupted reports the Southtown Star." (read more)

So, is this a strategic marketing campaign? After all, most men don't require an excuse to sit down and watch a series of games on TV. This just gives them an added incentive to be able to do so under doctor's orders. And on the surface, I think it sounds like an absolutely brilliant marketing campaign.

But is there a hidden agenda? Is it an attempt to sterilize our male population? I mean, can a guy just walk into the doctor, say "Hey, sign me up" and there's no further discussion about it? Are there any questions asked, protocols followed other than a few waivers and consents signed? I am sure the answer to this question varies by doctor.

And the procedure is reversible. In that sense, it isn't a permanent sterilization, should someone change his mind. But does the procedure enable more activity with less consequences? Would mass sterilization of our male population actually be of benefit, or would we find it leading to even further depths of immorality? Does marketing vasectomies in this manner trivialize the procedure into something to be done on a whim, with no consideration of the consequences?

You know, there are times when I should ask myself, "Is the kitchen clean yet?" And then I should go clean it. This may be one of those times.